Operative for roofers

The hail comes through at 4pm. By 4:30 the storm chasers have knocked half your town.
Are you the name they Google first — or the one they never find?

Avg job: $9,500 ·
First to respond wins the claim

You've been on ridgelines for twenty years. You know a 3-tab from architectural in your sleep, you can spot a nail-pop from the driveway. But the out-of-state crew with the magnetic door signs is eating your storm season — because homeowners find them first. We fix that. We build your whole site before you pay a dime.

Insurance work doesn't wait. The first credible roofer the homeowner finds gets on the adjuster's list — and gets the job.

After a hail or wind event, every homeowner in the zip code is searching the same week. The chasers show up with slick presentations and disappear after the supplement clears. You're the one who'll still be here for the warranty call in year eight — but only if they find you before the truck with the out-of-state plates. Speed and trust win this. We build you both.

The system runs every month.
Each piece feeds the next.

Found leads to Picked. Picked leads to Booked. Booked leads to Reviewed. Reviewed puts you back at the top of Found.

Found.
When the storm rolls through, you own the search.
Your site ranks for "roof repair near me," "hail damage inspection," "storm damage roofer" across every town you cover. Your Google Business Profile is dialed in — service area, storm-response messaging, fresh photos of real jobs. When the whole neighborhood is searching that week, you're the local name at the top, not the chaser running paid ads from three states away.
Google Business, storm-ready
Local SEO for every town you cover
Real job photos, kept current
Built to rank in Google & AI search
Picked.
A free inspection request that answers itself at 2am.
Homeowner finds you, fills out the inspection form. An AI agent texts back instantly — confirms the address, asks if they've filed a claim yet, books the inspection on your calendar — while you're still up on someone else's roof. Your stacked five-star reviews are sitting right there in the local pack telling them you're the established local outfit, not a fly-by-night. You never lose a lead to "they answered faster."
AI agent answers & qualifies 24/7
Missed-call text-back
Reviews stacked in the local pack
Claim-stage captured up front
Booked.
No inspection slips through while you're on a tear-off.
Every lead — call, form, Facebook message — lands in one inbox. The system runs the follow-up: reminder before the inspection, nudge if they go quiet after the estimate, automatic check-in while the claim works through the adjuster. Online scheduling so they can grab a slot without phone tag. The estimate and supplement paperwork moves instead of dying in a truck console.
One inbox for every lead
Auto follow-up through the claim
Online inspection scheduling
Estimates & proposals that move
Reviewed.
The day the final inspection passes, the review request goes out.
Automatically — while they're still thrilled the roof's done and the yard's clean. Those reviews are what put you above the chasers next storm, because Google trusts the roofer the neighborhood vouches for. And when the next hail hits, the system reactivates every past customer and their neighbors: "storm came through — want us to check your roof?" Every job you finish is the reason you win the next street over.
Auto review request after final
AI drafts replies to every review
Storm-triggered reactivation blasts
Lifts you back into Found
We handle it ·
You stay on the roof
New service town? Storm just hit? New crew photos?
One text. Done same day.

You don't log into anything. You don't learn software. When a storm hits a new zip code and you want a page up for it by tomorrow morning, you text us and it's live. No dashboards, no logins, no learning curve. That's the whole point — you run the crew, we run the system.

The product keeps you — not a contract.

Month-to-month, no setup fees, cancel anytime. Most roofers start on Growth — that's the full flywheel.

Foundation

$297/mo
Your presence, dialed in. The base layer every roofer needs before storm season.
Website built & live
Google Business Profile setup
Local SEO for your primary market
Review request automation
Missed-call text-back

Accelerator

$1,200/mo
For crews scaling fast. More markets, more speed, priority response.
Everything in Growth
Unlimited service-area pages
Priority same-day updates
Advanced reporting dashboard
Dedicated account manager
No contracts · Cancel anytime · No setup fees
Next storm, be the name they find first.

We build your roofing site before you pay a cent. See it, then decide.

That's Your Operative.